The King – Whopper Freakout Jun 14, 2009 By Oscar in Business, Film/TV/Music/IT, Haha! No Comments Tags: Advertisement, Advertising, Big Mac, Branding, Burger King, Hamburger, McDonalds, Viral Marketing, Whopper Americans going mental when the Whopper is removed from the menu at a local Burger King. Via Timotuz and orginally Therése Jonsson. Whopper vs. Big Mac? Which one is more important to its overall brand and perception?