Apple iPad – Introduction video
Thanks to Alex.
Thanks to Alex.

Last week, Burt appeared in front of the crowd at DEMO (“The Launchpad for Emerging Technology”) to pitch/launch their latest invention Rich. Rich is the world’s first campaign analytics tool, built with creative agencies in mind. Rich helps to answer critical questions (or what should be considered critical) such as “was the ad visible?”, “how long was it visible?”, and “did people notice it?”. In other words, Rich goes a few steps beyond CTR (click-through rate) and reach.
About Burt
We make software for the advertising industry. We founded Burt to give people a better understanding how the online media works, and enable more clever, entertaining and persuasive campaigns.
Video from Burt’s blog Be the Meme. Rich logo from Burtcorp.com.
You have to love and respect Hans Rosling, he’s enthusiasm and world hope in a Swedish doctor-package. This is his latest talk at the US State Department, making and emphasizing his point with Gapminder World, a web-service displaying time series of development statistics for all countries.
“Social Media isn’t a fad, it’s a fundamental shift in the way we communicate.”
Personal top 10 stats from the video (all statistics and sources found at the official site):
Via Beta Alfa and Mashable. Full statistics from the video available over at Socialnomics.net.